It’s almost time for Christmas—how exciting! Festives are a perfect timing to boost your business with festive marketing and creative promotions. Whether you're looking for innovative Christmas marketing strategies, free printable templates, or unique sticker design ideas, we've got you covered! Get inspired, unleash your creativity, and make this holiday season a success. Plus, don’t forget to check out Betckey’s high-quality Christmas sticker paper for all your holiday crafting and packaging needs!
We all know customers' inboxes will be flooded with marketing emails offering discounts. But don’t think marketing and discounts during Christmas are useless. In fact, customers are accustomed to receiving them on Christmas and other holidays or events. In other words, customers believe that brands offering special marketing, even with discounts during holidays, are a matter of course, something that is supposed to occur. And don’t forget that your competitors will do it too.
So it's time to prepare your marketing strategies for Christmas 2023. In this blog, we will share 5 marketing tips for the 2023 Christmas season.
1. Provide Gift-wrapping Service for Christmas Order
During the festive season of Christmas, a significant portion, accounting for 53% of total spending, is dedicated to purchasing presents. Therefore, offering a gift-wrapping service becomes a highly beneficial proposition at this time.
Customers who prioritize time and effort savings will particularly appreciate this service, a feature routinely extended by many renowned online retailers.
This becomes an ideal means of enhancing your service offering. People are generally inclined to pay extra for gift-wrapping services, especially on regular days, not to mention during Christmas—the prime time for sending and receiving gifts.
2. Use Count-down Timer for All Your Offers
Wherever you choose to showcase your special offers—whether on landing pages, social media, or in email campaigns—remember to incorporate a countdown timer. This adds a sense of urgency for individuals like me who are often caught up in last-minute decisions.
As someone accustomed to navigating last-minute choices, I recognize that I frequently miss out on offers I adore, assuming they'll remain valid until the end of the holiday. Time constraints contribute to these missed opportunities.
To address this, consider sending emails containing crucial Christmas-related details and a general discount. Given the prevalence of spam emails, it's essential to exert extra effort in crafting a creative and engaging message to prompt your subscribers to open it.
3. Use Christmas-related Package
Packaging stands as a crucial element in branding, making it a key component of your Christmas marketing strategy. However, completely revamping your packaging annually can be a challenging task. To address this, consider opting for a limited edition holiday packaging that serves as an adaptation of your current design.
Explore creative options such as introducing an advent calendar featuring select products or presenting a limited-time bundle adorned with new festive packaging. Maintain consistency with your bags and overall design, making subtle modifications that make a significant visual impact.
What kind of minor changes? Consider incorporating Christmas-themed stickers or labels. This simple and cost-effective approach can be achieved by designing and printing Christmas-related stickers online for free. Affix these stickers to your standard packaging to infuse a festive touch.
Check out Betckey labels that help you to create Christimas branding sticker.
- Brother QL-series printers, check out 0.94" round DK-1218 and 0.9" square DK-1221
- Dymo 4-series printers, check out 1" x 1" labels 30332
- Zebra & Other printers, check out 1" x 1" and 2"x 2“ labels
- Laser & Inkjet printers, check out 2.5" or 1.5" round sticker.
4. Offer Extra Value Like A Thank-you Card
Christmas revolves around the spirit of giving and receiving love. Why not add extra value for your customers this festive season, providing them with a perfect opportunity to enhance their holiday experience?
Presenting something for free serves as an effective method to captivate customers and drive delightful holiday traffic to your website. Consider offering trial-sized products, loyalty cards, points, rewards, or even complimentary shipping. However, it's crucial to infuse creativity and go beyond the typical free shipping offerings.
For small businesses that may not afford to provide free items, a handwritten thank-you card can still make a significant impact. In a world where typing and printing are easily accessible, anything crafted by hand or personally written holds value and resonance for everyone.
If providing a free item is not within your budget or if time constraints limit handwritten thank-you notes, consider at least sending a thank-you letter with the customer's name handwritten, adding a personal touch instead of printing all the content on the card.
Use the free template provided below to design your special Thank-you cards!
5. Set Up A Holiday Referral Program
The holiday season is synonymous with strengthened bonds and festive gatherings, creating an atmosphere where everyone seems to be connected in some way. This makes it an opportune time to initiate a holiday referral program. In simple terms, this involves providing people with incentives for sharing your product or service with others.
A well-organized initiative that can help you:
- Expand your customer base.
- Increase brand awareness.
- Decrease customer turnover and cultivate long-term relationships with potential customers.
You might be hesitant, thinking, "I'm not sure about this idea. Referring already has a bad reputation."
But the truth is, referrals, which come in the form of recommendations from friends and family, influence as much as 90% of purchases.
Want to use stickers to boost the holiday cheer? Imagine if someone provided you with printable Christmas sticker templates—wouldn’t that be amazing? Betckey offers three customizable Christmas sticker templates, each filled with festive designs. If none of them fit your style, you can easily replace them with your own favorites. These templates are perfectly sized for Betckey’s sticker paper products, making them incredibly convenient!
Recommended Products
Click the link below to visit Betckey Labels.Get free Thanksgivig label templates and start design your unique Thanksgiving stickers!
12 Up Round Christmas sticker Template Word
12 Up Round Christmas sticker Template PDF
Here’s the Sticker Paper we offer:
8.5" x 11" Glossy Printable Sticker Paper for Inkjet or Laser Printers
8.5" x 11" Matte Printable Sticker Papers for Inkjet or Laser Printers
12UP 2.5" Round Labels for Laser & Inkjet Printers
4UP 3.5" x 5" Labels for Laser & Inkjet Printers
Christmas Table Decoration Stickers
To add fun to the dining table, you can use stickers to decorate napkins, cups, or plates. Choose designs featuring Santa hats, snowmen, or gingerbread men to create a joyful atmosphere and let guests feel the festive spirit of Christmas.
Christmas Candle Stickers
By placing Christmas-themed stickers, such as golden snowflakes, silver reindeer, or red Christmas balls, on simple white candles, you can effortlessly create decorative candles that exude the holiday spirit. These creative touches not only add festive highlights to the dining table but also make the entire environment feel warmer.
Gift Decorations
You can use fun Christmas stickers to decorate gifts, making the gift more lovely. Choose shiny Christmas stars, cute snowmen, or colorful snowflake stickers that are not only beautiful but also add a touch of creativity to the wrapping. Different styles of stickers can give each gift a unique personality; for example, use gold and silver stickers for adult gifts, while bright cartoon stickers are perfect for children's gifts.
Children's Craft Activities
Kids can create various holiday-themed stickers, such as Christmas trees, snowflakes, bells, and gingerbread men. They can also create personalized gift stickers. These stickers not only enhance the beauty of the gifts but also allow children to feel the joy of the holiday while preparing them. Through such craft activities, kids can develop their creativity and hands-on skills while engaging more fully in the celebration of the season.
Don’t miss out on the fun of decorating with these Christmas sticker ideas! Once you dive into this relaxing, creative activity, you’ll be hooked. And don’t forget to download the Christmas sticker templates we’ve prepared just for you!
About Betckey
Betckey Premium Labels is a leading supplier of compatible direct thermal labels, committed to high-quality and eco-friendly products as well as competitive pricing. We offer better products than manufactured original at 70% less price. Now, our Amazon store ranks first in the US, Canada, and Western Europe with thousands of positive ratings. Visit betckey.com and get 10% off purchases over $150 with code Betckey10 and 15% off over $400 with code Betckey15! Sign up now and we'll send you a $5 discount code towards your first purchase. By the way, welcome to follow our official @ Tik Tok and @ Youtube accounts to get Betckey’s latest news!
