Labels are a crucial part of any product, providing important information about the item and its intended use. A well-designed label not only communicates essential details but also strengthens brand recognition and appeals to consumers. Choosing the right label is essential to ensuring that your product is properly represented in the marketplace and that customers can easily identify your brand. In this blog, we’ll go over four key factors to consider when selecting the right label for your product—and share tips on how to use labels correctly to maximize their impact.
1. Choose Labels That Are Compatible with Your Printer
First, make sure that your printer can handle these labels. Before you worry about the details of the labels, including material, size, shape and quality, you need to make sure that the labels are compatible with your printer. Betckey labels are compatible with most of the leading brand printers on the market including, but not limited to Brother , Dymo,Zebra and Rollo. However, some printer models are only compatible with their own original brand printers.For example. Dymo models 550 and 550 XL require Dymo's unique RDID chip, so all other 3rd party labels are not compatible with these 2 printers.
So why don't you just use those original brand labels? This is a really easy option if you are on a budget. These original brand labels are much more expensive compared to Betckey Labels .
2. Meet The Requirements of Recipients
Make sure that your recipient wants these labels. Labels mainly help you to easily pass your products to the recipient. But not only your customers, but also your suppliers, shippers and clients have their own requirements. For example, your collaborative partner, the Amazon warehouse, requires that barcode labels be printed in black ink on matte white, removable labels. The labels must be between 1" x 2" and 2" x 3"in size (for example, 1" x 3" or 2" x 2"). Your carrier UPS requires Thermal 4" x 6" or 4" x 6¼" material for printing standard shipment labels. Or perhaps your clients have special label requirements now or in the future.
3. Choose The Right Material
Make sure your packages need these labels. If you are free to choose the size of your labels, you do not want your labels to be so large that they have to wrap around the side of the package too much. But you also do not want your labels to be so small that they are hard to read..
4. Choose The Right Size
Make sure your packages need these labels. If you are free to choose the size of your labels, you do not want your labels to be so large that they have to wrap around the side of the package too much. But you also do not want your labels to be so small that they are hard to read.
5. Choose The Right Shape & Color
Now is the time to make sure you and your brand followers want these labels. For labels designed to increase brand awareness and enhance esthetics, you are free to choose the shape and color of your labels. Betckey offers colored labels for this purpose as well. Look for them now! We will discuss the compatibility, material, size and shape of the labels in great detail in future blogs.
How to Use Labels Correctly
Design Clear and Legible Content
A label’s primary purpose is to deliver information quickly and clearly. Use easy-to-read fonts, appropriate font sizes, and high-contrast colors. Avoid overcrowding the label with too much text or overly complex designs. If you are printing barcodes or QR codes, ensure the size and resolution are correct to maintain scannability.
Including necessary details—such as item names, dates, warnings, or handling instructions—helps users immediately understand the information without confusion.
Apply Labels Properly
Proper application ensures the label stays in place and performs as intended. Clean and dry the surface before applying the label to remove dust, oils, or moisture that could weaken adhesion. Apply the label smoothly, pressing firmly from the center outward to avoid bubbles or wrinkles.
Temperature can also affect adhesive strength. Apply labels within the recommended temperature range for best results, and allow them time to bond fully before subjecting them to stress.
Store Labels Properly
Proper storage extends the lifespan and performance of labels. Keep unused labels in a cool, dry place, away from direct sunlight, heat sources, and humidity. Exposure to high temperatures or moisture can cause adhesive deterioration, curling, or fading. Store labels in their original packaging until use, and avoid stacking heavy objects on top of them to prevent deformation. Good storage practices ensure labels remain easy to apply and maintain their adhesive quality over time.
Conclusion
Now you know how to choose labels correctly. The right labels not only help your products stand out, but also build trust, enhance your brand identity, and drive more sales. Take the time to choose carefully and apply them properly—you’ll see the difference it makes.
Several reviews complain about these not sticking well. I use them on poly mailer bags and they actually stick better than the Brother labels. The print quality looks great. I don't see any downside to these.
